Virtual Reality in Healthcare : Coming Era of Robotic Assisted Surgery
Virtual
reality refers to computer simulated reality. For example, in
computer games, virtual reality generates playfield and characters
that help the player immerse into the game. However, the scope of
global virtual reality in healthcare market has been explored and it
is being increasingly used to treat patients and train healthcare
professionals. The global virtual reality in healthcare market is
expected to grow significantly in the near future with recent
technological advancements.
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Rise
in healthcare spending on emerging technology and devices, along with
rapid adoption of virtual reality technologies by the medical sector
are factors expected to boost the growth of the global virtual
reality on healthcare market. As the overall market is in its early
stage of development and commercialization, establishment of industry
standards will lead to its rapid growth in the near future. Training
healthcare professionals with the help of virtual reality is more
effective than traditional educational methods. The overall market
has a huge opportunity to grow with the implementation of virtual
reality to treat phobias and addictions.
Visualization
of Image Guided Surgery is a Major Application of Virtual Reality in
Healthcare
On
the basis of healthcare applications, virtual reality in healthcare
market has been categorized into education and training, surgery,
rehabilitation and therapy procedures, and visualization.
Visualization of image guided surgery procedures, anatomy structures,
and planning radiation therapy are some of the major applications of
virtual reality in the healthcare sector. In education and training,
virtual reality provides 3D images for better understanding of the
anatomy and surgical procedures. Hospitals and medical facilities are
increasingly depending on virtual reality to train staffs as such
trainings are cost-effective.
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U.S.
Market for Virtual Reality Applications in Healthcare Looks Promising
The
global virtual reality in healthcare market has been segmented into
four key regions: Asia Pacific, North America, Europe, and Rest of
the World. In North America, particularly the U.S., the market for
virtual reality applications in healthcare has grown significantly
owing to the better healthcare infrastructure. Virtual reality has
been integrated into a broad portfolio of healthcare activities,
including operating rooms, clinical IT systems, and schools of
medicine and treatment programs. The overall market in North America
looks promising with healthcare virtual reality products receiving
increased attention from healthcare industry suppliers.
Key
Players in Global Virtual Reality in Healthcare Market
Some
of the key players in the global virtual reality in healthcare market
are Virtual Realties Ltd, Virtalis Ltd, Brainlab AG, GE Healthcare,
CAE Healthcare, Medtronic Inc., Intuitive Surgical Inc., Siemens
Healthcare, Philips Healthcare, Stryker Corporation, and Vital Images
Inc. It has been observed that smartphone manufacturers such as HTC
Corp. are venturing into the market. Taiwanese smartphone
manufacturer HTC recently participated in a Series A round of
financing for Surgical Theater LLC to help the company develop
virtual reality and image guidance software. The smartphone maker
also unveiled a virtual reality headset in March. HTC Vive’s unique
360 room-scale solution and tracking technology is expected to enable
innovative applications of virtual reality.
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